Home / Business and Economy / Amul Launches High-Protein Snack Cubes
Amul Launches High-Protein Snack Cubes
1 Nov
Summary
- High Protein Cubes offer 25g protein per 38g pack.
- Savoury snack available in five seasoned flavours.
- Product expands Amul's growing high-protein portfolio.
Amul has launched High Protein Cubes, a new savoury snack that delivers 25g of protein within a 38g single-serve pack, containing 150 calories. The product, which Amul states is 65% protein, is available for Rs 80 through the Amul Shop app and website.
The snack comes in a box of five single-serve packs, each with a seasoning sachet. Consumers can choose from five flavours: Peri Peri, Korean Kimchi, Tandoori, Cheese & Herbs, and Tomato. The seasoning can be added for a shake-and-eat experience or incorporated into gravies and soups.
This introduction further bolsters Amul's extensive high-protein offerings. The cooperative initially introduced its direct-to-consumer high-protein range in 2022, starting with paneer and dahi. The portfolio has since grown to include lassi, buttermilk, milkshakes, and whey protein, with high-protein milk and mango kulfi launched in 2025.
