New Wicked Stories Brewing After Film Success

The cinematic adaptation of "Wicked" has achieved remarkable financial success, nearing $400 million globally and setting box office records for musical adaptations. This triumph has sparked discussions about future installments within the "Wicked" universe. Universal's chief marketing officer indicated that while concrete plans are not yet finalized, efforts are underway to capitalize on the property's popularity and dedicated fanbase.

While a direct sequel is not on the horizon, as the recent films concluded the story of Glinda and Elphaba, the creative forces behind the musical are open to further exploration. Composer Stephen Schwartz confirmed that he and collaborator Winnie Holzman are developing new concepts that delve into different facets of the Oz world, emphasizing that these would not be continuations of the original Witches' story.

Schwartz clarified that these potential new ventures would be distinct from a sequel, focusing on other elements within Gregory Maguire's rich source material. He expressed openness to new ideas that offer valid justification for continuing the franchise, moving beyond purely financial motives, though he noted no such compelling proposals have yet emerged.