Home / Arts and Entertainment / Varanasi Film's Global Push Starts Amidst Empty Seats
Varanasi Film's Global Push Starts Amidst Empty Seats
25 Apr
Summary
- Varanasi film began global promotions at Mexico's CCXP event.
- Producer SS Karthikeya presented exclusive footage to attendees.
- Initial promotional event showed a significant number of empty seats.
The global promotional campaign for SS Rajamouli's forthcoming film, Varanasi, commenced this week. The movie's journey began with a panel presentation at CCXP, a prominent global pop culture convention held in Mexico. Producer SS Karthikeya was present on stage, engaging with attendees and unveiling exclusive, never-before-seen material from the production.
During the panel, moderated by ScreenRant's Liam Crowley, Karthikeya discussed the ambitious scale and vision behind Varanasi. Director SS Rajamouli also addressed the audience remotely via a pre-recorded video message. He reflected on the incorporation of Mexican influences in his previous work, Baahubali, and the immense worldwide success RRR garnered. Following these discussions, attendees were treated to screenings of fresh footage and behind-the-scenes clips from Varanasi.
However, photographic evidence from the event depicted a considerable number of unoccupied seats within the venue during the film's promotional segment. This visual suggests a less enthusiastic turnout than anticipated for the initial phase of the movie's international marketing efforts.
