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Tyler, the Creator: Innovator of the Decade
6 Dec, 2025
Summary
- Tyler, the Creator receives Variety's Innovator of the Decade Award.
- His creative vision spans music, film, fashion, and more.
- Fellow artists praise his integrated and timeless creative approach.
Tyler, the Creator will be honored with the prestigious Innovator of the Decade Award at Variety's upcoming Hitmakers celebration on Saturday, December 6th. This award specifically acknowledges his uniquely distinctive creative vision, which has consistently shone through every artistic discipline he has embraced since his early days with Odd Future.
His influence extends far beyond music, encompassing mind-bending music videos, compelling stage productions, film and television work, and successful fashion lines including le FLEUR* and Golf Wang. This holistic approach has earned him widespread acclaim from collaborators like director Josh Safdie, who lauded Tyler's timeless appeal and constant stream of innovative ideas.
The celebration will also recognize other prominent figures in the music industry, including Sabrina Carpenter, Tate McRae, and industry executives like Atlantic Music Group CEO Elliot Grainge. The event, supported by sponsors like TikTok and Riot Games, looks back on the year's most significant musical achievements and the creators behind them.
