Why was the Today show's 'mom hug' Instagram post criticized?

The post was criticized for its insensitivity because it was shared while anchor Savannah Guthrie's mother was missing.

Who criticized the Today show's Instagram post?

Former NBC personality Megyn Kelly and various viewers criticized the Today show's 'mom hug' post.

What are the details surrounding Savannah Guthrie's mother's disappearance?

Savannah Guthrie's mother, Nancy, was last seen on January 31, 2026, in Tucson, Arizona, and was reported missing the next day. Authorities have released abduction footage, but no arrests have been made.

Home / Arts and Entertainment / Today Show's 'Mom Hug' Post Sparks Outrage Amid Host's Missing Mother

Today Show's 'Mom Hug' Post Sparks Outrage Amid Host's Missing Mother

14 Feb

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Summary

An Instagram post on Today's account featured a 'mom hug' after a guest interview.
Critics questioned the timing due to host Savannah Guthrie's mother being missing.
The post ignited debate about sensitivity and professional conduct.

Today Show's 'Mom Hug' Post Sparks Outrage Amid Host's Missing Mother

A recent Instagram post by NBC's Today show has ignited controversy due to its perceived insensitivity. The post, captioned "Nothing beats a mom hug," featured host Sheinelle Jones embracing a guest's mother.

This message was shared while Today anchor Savannah Guthrie's own mother remains missing. The timing of the post drew sharp criticism from various viewers and former NBC personality Megyn Kelly.