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Chalamet's Neon Orange Obsession Takes Over Film Premieres
17 Dec
Summary
- Chalamet wore neon orange ensembles to two film premieres.
- He championed a specific 'hardcore orange' for film promotion.
- Chalamet suggested iconic landmarks be turned orange.
Timothée Chalamet has embraced a bold neon orange aesthetic for the premieres of his upcoming film, 'Marty Supreme.' Following a joint appearance in matching orange outfits with Kylie Jenner at the Los Angeles premiere, Chalamet sported a striking neon orange suit and scarf for the New York City event, accompanied by his mother, Nicole Flender. This consistent use of vibrant color highlights Chalamet's distinct fashion choices.
Chalamet's commitment to the shade is rooted in his creative vision for the film's promotion. During a widely shared marketing meeting, he referred to the color as 'hardcore orange' and 'rusted orange,' drawing inspiration from successful color-themed campaigns. His ambitious ideas included transforming iconic global landmarks into vibrant orange spectacles to generate buzz.
His promotional concepts were far-reaching, even suggesting alterations to global monuments like the Statue of Liberty, Eiffel Tower, Egyptian Pyramids, and Taj Mahal. Chalamet's deliberate choice of 'Great Idea #1' orange underscores his strategic approach to making 'Marty Supreme' a visually unforgettable cinematic experience.
