Thai Horror "Cher" Captures Global Attention

A new Thai horror film, titled "Cher," is making waves internationally by drawing on the folklore of Nang Mai, the forest nymphs central to Thai mythology. This unique project has been selected as the only Thai entry for the 2026 Tokyo Gap-Financing Market, a significant achievement for Thai cinema.

"Cher" has already garnered considerable attention, having previously been honored at Canada's Frontières Co-Production Market, marking a historic win as the first Thai project to secure a top prize there. The film is being produced by Benetone Films and Fearfolks, with Songsak Mongkolthong directing from a script by Patrick Graham.

Directed by Songsak Mongkolthong and written by Patrick Graham, the film stars Rattanawadee "Mim" Wongthong, Pae Arak, and Weir Sukollawat. The cinematography is handled by Vikash Nowlakha. The producers aim to explore the origins of the Nang Mai, potentially challenging traditional beliefs and prompting introspection on prejudice and anger.

This selection for the Tokyo Gap-Financing Market, part of TIFFCOM, follows "Cher"'s recognition at the Network of Asian Fantastic Films in South Korea. Filming is scheduled to commence in the first quarter of 2027, with a projected global release in 2028, building momentum from its early market successes.