ØWay: The Atlanta Duo's Viral Rise

Atlanta rappers Tezzus and Diamond*, emerging from Young Thug's YSL collective, are capturing attention with their burgeoning crew, ØWay. The group's signature expression, ØWay, has transcended music to become a viral trend, used variously as a greeting, farewell, or declaration of triumph. This expression encapsulates the unique energy and collaborative spirit that defines their movement.

Tezzus and Diamond* met through an unlikely encounter, which quickly blossomed into a collaborative partnership and a tight-knit crew. This organic growth, they believe, forms a foundation for lasting success, distinguishing them from industry-formed groups. They prioritize building a genuine family dynamic, aiming for longevity beyond their musical careers.

Their musical output includes individual projects and joint mixtapes, demonstrating artistic growth and a shared vision. Tezzus released 'The Resurrectiøn,' while Diamond* dropped 'Bling Slime Vøl 1.' Their collaborative track 'Bada Bing, Bada Bøøm' and their joint mixtape 'UY Scuti Bøyz' highlight their synergy.

Both artists have personal journeys rooted in their families and aspirations. Tezzus, inspired by his parents, pursued rap from a young age, while Diamond*'s father, a poet, influenced his creative path. They've also undergone personal growth, consciously omitting the N-word from their music and speech for two years to find strength in their Black identity.