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Tara Yummy Signs Major Deal With WME
19 Feb
Summary
- Digital creator Tara Yummy has signed with WME.
- She is currently on her "Mindset" tour across North America.
- Yummy has over 14.5 million followers across social media platforms.

Digital creator and touring DJ Tara Yummy has signed with William Morris Endeavor (WME) in all representation areas. This strategic move aims to broaden her influence beyond social media into more traditional forms of entertainment.
Yummy, known for her Y2K aesthetic and online wit, is presently undertaking her "Tara Yummy's Mindset" tour across North America. The tour commenced in February and has already achieved sold-out performances in major cities like Los Angeles and New York.
With a substantial following exceeding 14.5 million across multiple platforms, Yummy has built a significant online presence. She is recognized for her YouTube vlogs and her popular series "Stuck in a Car," featuring various celebrity guests. Her expansion into traditional media is expected to be supported by WME, while she continues her work in digital and music spheres.




