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Super Bowl Viewership Dips Despite Star-Studded Halftime Show
11 Feb
Summary
- Super Bowl LX viewership decreased by 2.2% from the previous year.
- Halftime show featuring Bad Bunny saw a 3.6% drop in viewers.
- Last year's Super Bowl achieved an all-time viewership record.
This year's Super Bowl broadcast attracted 124.9 million total viewers, marking a 2.2 percent decrease compared to the previous year's game. The NFL title game, which saw the Seattle Seahawks defeat the New England Patriots 29-13, resulted in a slight viewership dip.
The halftime performance by Bad Bunny, which included guest appearances by Lady Gaga and Ricky Martin, drew 128.2 million viewers. This figure represents a 3.6 percent reduction from the previous year's halftime show viewership.
Last year's Super Bowl, a contest where the Philadelphia Eagles triumphed over the Kansas City Chiefs, had previously achieved a record-breaking audience of 127.7 million viewers. The Super Bowl has consistently been the year's most-watched television broadcast, regularly exceeding 100 million viewers since 2010.
