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Suggs: Performing Still 'Fun' After Decades with Madness
25 May
Summary
- Suggs finds performing on stage remains enjoyable.
- Madness is set for sold-out Brighton beach shows this summer.
- The band adapted performances for younger fan generations.

Madness frontman Suggs shared his enduring enthusiasm for performing, stating that being on stage "is still fun" as the band prepares for their upcoming sold-out concerts on Brighton beach. These performances are scheduled for July 23 and 24, with the second date added due to high demand.
Suggs, who was born in Hastings, East Sussex, has a personal connection to seaside towns, having spent time in Brighton during his youth and later in Whitstable through his wife. He noted that Brighton was a significant location for Londoners on school holidays.
Reflecting on Madness's career, Suggs expressed surprise at the band's continued popularity with younger audiences. This led them to develop strategies like matinee concerts for fans aged 12 to 15 who couldn't attend evening shows. The band also embraced music video creation, becoming known for their creative concepts.
Recently, Suggs has been involved in local projects, including writing a song to celebrate Whitstable Town's FA Vase win in May 2025. He described this as a time of "happy times."