What is Anna Marsh's role at Canal+ Group?

Anna Marsh is the CEO of StudioCanal and the chief content officer and deputy CEO of its parent company, Canal+ Group.

Which family franchises is StudioCanal developing?

StudioCanal is actively developing franchises based on Paddington, Pippi Longstocking, and Mr. Men and Little Miss.

What is StudioCanal's strategy for the horror genre?

StudioCanal launched Sixth Dimension, a label focused on high-concept horror movies, aiming to foster creativity and attract young audiences to theaters.

Home / Arts and Entertainment / StudioCanal CEO Reveals Ambitious Content Strategy

StudioCanal CEO Reveals Ambitious Content Strategy

16 Dec

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Summary

StudioCanal CEO Anna Marsh outlined content strategy focusing on local resonance and global reach.
Paddington franchise achieved $211 million worldwide for 'Paddington in Peru'.
New focus on TV series and genre content like horror via the Sixth Dimension label.

StudioCanal CEO Reveals Ambitious Content Strategy

Anna Marsh, CEO of StudioCanal and deputy CEO of Canal+ Group, has unveiled an ambitious content strategy focused on creating stories that resonate both locally and globally. The company leverages iconic intellectual property, exemplified by the continued success of the Paddington franchise, which has garnered $211 million worldwide for its latest film, 'Paddington in Peru'. Marsh emphasized a 360-degree approach to franchises, encompassing films, TV series, musicals, and merchandise.

StudioCanal is significantly expanding its presence in the television series market, capitalizing on the Canal+ Group's extensive subscriber base. Recent successes include 'Paris Has Fallen,' with a second season now in production. The company is also developing adaptations of existing catalog films and popular book series, including 'Les Misérables' and 'Asterix,' aiming for major theatrical releases.