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Prince's Hits Skyrocket After Stranger Things Finale
2 Jan
Summary
- Purple Rain streams surged 243% globally post-finale.
- Gen Z streams of Purple Rain increased by 577%.
- Other 80s hits also saw significant stream boosts.
The recent conclusion of "Stranger Things" has sent shockwaves through music streaming platforms, notably revitalizing interest in Prince's iconic catalog. Following its prominent feature in the series finale on December 31, 2025, Prince's "Purple Rain" witnessed an extraordinary 243% increase in global streams. This surge was even more pronounced among younger audiences, with Gen Z streams of the classic track jumping by an astonishing 577% in the immediate aftermath of the finale's premiere.
Prince's "When Doves Cry" also benefited substantially from its inclusion in the show, garnering a 200% boost in global streams and a notable 128% rise in Gen Z streams. Beyond these individual songs, Prince's overall music catalog experienced a significant uplift, with global streams increasing by 190%. This demonstrates the powerful effect of "Stranger Things" in reintroducing classic 80s hits to a new generation.
This phenomenon was not limited to Prince's music; other 80s tracks featured in the season also saw remarkable engagement. Diana Ross's "Upside Down" and Tiffany's "I Think We're Alone Now" experienced massive stream increases, particularly within the Gen Z demographic. The enduring appeal of these needle drops underscores the show's curated soundtrack's influence on contemporary music consumption.
