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SRK Returns: King Film Faces Box-Office Expectations
12 Feb
Summary
- Filmmaker Siddharth Anand emphasizes creative honesty over box-office formulas.
- King is being treated as a debut film, focusing on audience approval.
- The film marks Shah Rukh Khan's return after a three-year hiatus.

Filmmaker Siddharth Anand is approaching the highly anticipated film 'King,' starring Shah Rukh Khan, with a fresh perspective. Despite the immense expectations surrounding SRK's return to the big screen after a three-year absence, Anand insists on prioritizing creative honesty over box-office formulas. He revealed in an interview that the team is treating 'King' as if it were their debut film, aiming to win the audience over once again.
Anand drew parallels to the success of 'Pathaan,' explaining that chasing a formulaic approach can be creatively detrimental. He believes that compromising on creative vision to cater to perceived audience preferences can lead to downfall. Instead, the focus remains on delivering a compelling film, a strategy that proved successful with 'Pathaan.' 'King' is set for a Christmas 2026 release on December 24, 2026.




