Singer Battles AI Deepfakes in 'Jugni' Music Video Scandal

Singer Sonu Thukral has taken legal action by filing a police complaint concerning the music video 'Jugni,' featuring Jacqueline Fernandez. The controversy stems from a viral clip that initially led to accusations of a wardrobe malfunction. Thukral asserts that the circulating visuals are not authentic and have been manipulated using AI.

The music video for 'Jugni' was officially released on July 15. Shortly after its launch, segments of the video began circulating widely on social media platforms, prompting viewer concerns about an unintended wardrobe malfunction. In response, the production team reportedly modified the music video by blurring or removing the contested sequence.

However, Thukral's recent complaint highlights the circulation of AI-generated versions of the clip, which he believes have exacerbated the controversy. He confirmed lodging the complaint with the cyber cell and shared a video from the police station, indicating that legal proceedings are underway.

As of now, neither Jacqueline Fernandez nor the official makers of 'Jugni' have released a statement regarding the ongoing controversy or Thukral's specific allegations about AI alterations. It remains to be seen what further actions will be taken.