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Simran Choudhary: Chandigarh's Voice Redefining Indian Music
23 Nov
Summary
- Independent artists now freely create and share diverse music.
- Social media drives audience engagement with non-Bollywood music.
- Authenticity and folk influences define Simran Choudhary's sound.
Singer Simran Choudhary, recently in her hometown Chandigarh, reflects on the significant shift in India's music landscape. Independent artists are increasingly embracing creative freedom, leveraging social media to reach vast audiences with music that diverges from mainstream Bollywood. This burgeoning independent scene is reshaping industry dynamics, with major platforms now actively supporting and showcasing these emerging talents.
Choudhary, a lifelong performer, cherishes the connection forged with audiences during live shows, particularly when they sing along. Her artistic philosophy centers on authenticity, a value that deeply influences her musical creations. This commitment is evident in her consistent incorporation of folk elements, seamlessly woven into pop melodies, reflecting her genuine self.
