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Home / Arts and Entertainment / New 'Running Man' Stumbles at Box Office

New 'Running Man' Stumbles at Box Office

18 Nov

•

Summary

  • New film adaptation opened second with $16.5 million domestically.
  • Screenwriter notes ending struggles in both film versions.
  • Marketing appeal to women questioned as a factor in performance.
New 'Running Man' Stumbles at Box Office

The recent film adaptation of Stephen King's 'The Running Man' experienced a disappointing debut, securing second place at the domestic box office with $16.5 million and a global total of $28 million. This performance falls short of expectations for the dystopian action flick.

Steven E. de Souza, who penned the 1987 movie and has a credit on the new version, observed that critical reviews for the current film echo some criticisms of the earlier adaptation, particularly concerning its ending. He mentioned that adapting the book's somber conclusion requires significant adjustments, a challenge both film versions have faced, with his own '87 rendition having a simpler execution due to a tighter budget.

Further analysis suggests that the film's underperformance might stem from its marketing strategy, which some believe did not sufficiently appeal to a female audience, as science fiction often skews male. Despite these opening-weekend figures, de Souza expressed hope that the new movie will encourage viewers to revisit the 1987 film, creating a win-win scenario.

Disclaimer: This story has been auto-aggregated and auto-summarised by a computer program. This story has not been edited or created by the Feedzop team.
The new 'Running Man' movie opened in second place domestically with $16.5 million and a global sum of $28 million.
Potential reasons include struggles in adapting the book's ending and marketing that may have skewed too male.
Yes, Steven E. de Souza, who wrote the 1987 film, has an additional literary material credit on the new adaptation.

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