Home / Arts and Entertainment / Riteish, Genelia on Star Costs: 'If It's Not Working, Say No'
Riteish, Genelia on Star Costs: 'If It's Not Working, Say No'
10 Sep
Summary
- Actors Riteish Deshmukh and Genelia D'Souza commented on rising entourage costs.
- They believe production houses can decline deals if costs are unviable.
- The pair produced the film Raja Shivaji, which featured several stars.
The increasing financial burden of star entourages has become a significant concern within the film industry, prompting discussions among producers.
Riteish Deshmukh and Genelia D'Souza, experienced actor-producers, have offered their perspective, drawing from their production of Raja Shivaji.
Riteish explained that film economics vary, and producers become aware of an actor's entourage needs before signing them. If the cost is acceptable and the project remains viable, the collaboration proceeds. He noted that on their film, they had a positive experience with the actors and their accompanying staff, as they had prior relationships at an actor level.
Genelia added that if entourage costs pose a financial challenge, producers have the prerogative to say no. She believes that both the production house and the actor should share responsibility in managing these expenses. The film Raja Shivaji, based on Chhatrapati Shivaji Maharaj's life, featured a notable cast including Sanjay Dutt and Salman Khan.
