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Filmmaker Reema Kagti on Audience Support: 'I Need Patronage'
30 May
Summary
- Reema Kagti advocates for audience patronage over mere support for original films.
- She highlights the under-representation and misrepresentation of the Northeast region.
- Kagti critiques audiences for watching films of known actors over new talent.

Filmmaker Reema Kagti recently discussed the critical difference between audience 'support' and 'patronage' for original cinematic content. Kagti asserted that art historically thrives on patronage, which stems from genuine appreciation, rather than just passive support. She believes this is a crucial wake-up call for audiences and creators alike.
During a promotional event for 'Shape of Momo,' Kagti elaborated on her reasoning. She pointed out a societal paradox: widespread criticism of nepotism coexists with audiences frequently choosing films by well-known personalities over those by lesser-known actors. This behavior, she argued, necessitates audience self-reflection.
Kagti also expressed enthusiasm for films like 'Shape of Momo' that offer authentic perspectives, particularly from regions like the Northeast. She noted that this area is often misrepresented and under-represented in mainstream media, making films with native lenses vital for accurate cultural depiction.