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Ramayana Film's Multi-Crore Deal Frenzy
28 Aug
Summary
- Film secures USD 40 million for marketing and international distribution.
- Telugu distribution rights negotiation nearing USD 105 crore.
- Music rights sold for Rs 75 crore, domestic rights deal is massive.
Nitesh Tiwari's epic film 'Ramayana,' featuring Ranbir Kapoor and Yash, is generating significant buzz with substantial pre-release deals. The production has already secured a USD 40 million agreement with Sony for marketing and international distribution.
Further boosting its financial success, the film's music rights were sold for Rs 75 crore. Reports indicate that domestic distribution rights have been acquired in a massive deal estimated between Rs 250 crore and Rs 350 crore. This highlights the immense commercial anticipation surrounding the project.
The Telugu film industry is also showing keen interest, with producer Dil Raju reportedly in talks to acquire theatrical distribution rights for the Telugu states, a deal rumored to be around USD 105 crore. This interest was fueled by Raju's earlier positive remarks about collaborating with Yash.
Mounted as a two-part spectacle, 'Ramayana' reportedly boasts a budget exceeding Rs 4,000 crore. The film is slated for a global release on November 6, followed by its India release on November 8.
