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Cuban Star OVI Signs Major Deal with Universal Music Latino
22 Apr
Summary
- OVI, the first Cuban artist in corridos tumbados, signed an exclusive deal.
- The deal with Universal Music Latino aims to elevate his music globally.
- His upcoming album will feature a collaboration with Almighty.
OVI, recognized as the first Cuban artist to significantly impact the corridos tumbados scene, has officially signed an exclusive agreement with Universal Music Latino. This significant development was confirmed by key figures from the label, including Duarte Figueira and Daniel Luna.
OVI, born Ovidio Crespo Retureta in Ciego de Ávila, Cuba, and now based in Miami, began his musical career in 2018. He initially blended Cuban rhythms with Regional Mexican music, collaborating with artists like Natanael Cano and Junior H. His career has seen several Billboard chart entries, including "Pacas Verdes" and "Envidioso."
Under the new Universal Music Latino deal, OVI is preparing to release his next album. The forthcoming project includes a new single titled "Cash," a collaboration with Almighty, signaling a new chapter in his burgeoning international career.
