What is the box office performance of Now You See Me: Now You Don't?

The film has earned over $214 million globally against a $90 million budget, falling slightly short of its break-even point.

Why is Now You See Me: Now You Don't underperforming at the box office?

Competition from other major film releases and a crowded release schedule have impacted its audience reach and box office earnings.

Will Now You See Me: Now You Don't eventually be profitable?

While its theatrical run may be close, digital sales and an upcoming OTT release are expected to cover any remaining financial gaps.

Home / Arts and Entertainment / Critics Cheer, Box Office Boo for Magic Sequel

Critics Cheer, Box Office Boo for Magic Sequel

18 Dec

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Summary

Film's production budget is $90 million, earnings are $214 million globally.
Break-even point is $225 million, leaving an $11 million gap.
Crowded release schedule impacted audience reach.
Digital sales and OTT release expected to cover financial shortfalls.

Critics Cheer, Box Office Boo for Magic Sequel

The latest installment, 'Now You See Me: Now You Don't,' has garnered surprisingly favorable reviews from critics, a first for the franchise. However, this critical success has not translated into robust box office returns. The film's production budget of approximately $90 million has set high expectations, but its current global gross of just over $214 million indicates a potential shortfall.

The theatrical run is currently projected to fall short of its break-even point, estimated at $225 million. This leaves an approximate $11 million gap. While this figure might seem manageable, the film is navigating a highly competitive box office landscape, facing releases like 'Predator: Badlands' and 'Zootopia 2,' which have divided audience attention and screens.

Looking ahead, upcoming blockbusters such as 'Avatar: Fire and Ash' and 'Zootopia 2' are expected to further squeeze theatrical opportunities. Despite these challenges, the film continues to play in over 2,000 U.S. theaters, and the potential for digital sales and an Over-The-Top (OTT) release offers a promising avenue to achieve overall profitability.