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Normani Dives into Fashion with SHEIN Launch
13 Dec, 2025
Summary
- Normani launched a new fashion line in partnership with SHEIN.
- The collection draws inspiration from the fashion of the 90s and early 2000s.
- She cites her mother and grandmother as key inspirations for her style.
Singer Normani has officially stepped into the fashion world with the launch of her new clothing line, 'NORMANI,' a collaboration with the popular brand SHEIN. At the Los Angeles launch party, Normani shared her excitement about this new venture, emphasizing the importance of diverse forms of artistic expression.
She revealed that fashion has always been a significant passion for her, influenced heavily by her mother and grandmother. These personal connections are woven into the collection, which channels the iconic fashion trends of the 1990s and early 2000s, an era Normani views as a peak in style and culture.
Normani highlighted that the inspiration draws from a time when fashion, television, and entertainment felt particularly vibrant. This nostalgic yet modern approach aims to capture the essence of that iconic period, bringing a fresh perspective to contemporary style through her debut collection.
