Home / Arts and Entertainment / 'Nobody Wants This' Fans Cry Foul Over Increased Product Placement
'Nobody Wants This' Fans Cry Foul Over Increased Product Placement
28 Oct
Summary
- Viewers notice uptick in product placements in season 2 of "Nobody Wants This"
- Specific scene shows character Joanne using Estée Lauder products during a video call
- Some fans say they are less likely to use products featured in the show

As of October 28th, 2025, fans of the hit show "Nobody Wants This" have been voicing their frustrations over the apparent increase in product placement during the second season, which premiered just last month.
Viewers have reported spotting more products being subtly promoted throughout the episodes, with one specific moment drawing particular attention. In a scene where the character Joanne (played by Kristen Bell) is on a FaceTime call with her sister Morgan (Justine Lupe), Joanne is clearly using Estée Lauder skincare products. This prompted one social media user to comment that the "funniest intentional moment this season is Joanne applying night serum on a full face of makeup."
Other fans echoed similar sentiments, with one stating that they are "less likely to use a product after seeing a product placement." The show's creator, Erin Foster, has not yet addressed these concerns from the audience.
"Nobody Wants This," which debuted in September 2024, centers on the unlikely romance between Joanne, an outspoken agnostic woman, and Noah (Adam Brody), an unconventional rabbi. Season 2 picks up after the couple decided to give their relationship a real chance, despite the challenges posed by their differing faiths.
While the show's focus remains on the evolving relationship between the two lead characters, it seems the increased presence of branded products has become a point of contention for some loyal viewers.




