Nikhita Gandhi: Music Journey Driven by Curiosity

Singer Nikhita Gandhi attributes her successful career in film, independent music, and live performances to a deep-seated curiosity rather than a planned pursuit of commercial success.

Gandhi's musical journey, which began while she was studying dentistry in Chennai, has been characterized by unexpected artistic choices that she actively pursues. She collaborates extensively with composer Pritam, with whom she shares a bond that extends beyond playback singing, earning her the affectionate nickname 'Aloo'.

Reflecting on the current music landscape, Gandhi points to visibility as the biggest hurdle for musicians. She notes that while streaming platforms offer unprecedented accessibility, they also create a highly competitive environment. This saturation makes it increasingly challenging for artists, particularly independent ones with limited marketing resources, to gain traction and reach their audience.

Despite these challenges, Gandhi remains committed to originality, believing that uniqueness is more crucial than ever for artists aiming to stand out. She also highlights Pritam's encouragement of her work with various other acclaimed composers.