Streetwear King Nigo Embraces Savile Row Style

Nigo, the influential designer behind modern streetwear, has expanded his style repertoire to include tailored fashion, recently visiting Savile Row for bespoke suits. This evolution is documented in a retrospective exhibition at London's Design Museum, spotlighting his diverse three-decade career. The exhibition, which opened in late 2026, traces his journey from establishing streetwear with brands like BAPE to his current role as artistic director for Kenzo. It features over 700 items from his personal archive, beginning with a recreation of his 1970s childhood bedroom in Maebashi, Japan.

The exhibition details Nigo's deep engagement with collecting and his impact on fashion and culture. It highlights his collaborations with artists like Pharrell Williams and his ventures, including Billionaire Boys Club and Human Made. Nigo's lifelong fascination with Americana is also explored, alongside a recent surprising turn towards appreciating traditional Japanese arts like calligraphy and ceramics. The show aims to offer visitors a glimpse into his creative process and personal journey, emphasizing his continuous exploration of diverse interests beyond fashion.