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Hitmakers Launch New Label for Artist Longevity
15 Dec
Summary
- Theron Thomas and Jeff Gitelman launch Haven Houzin House.
- The label aims to foster long-lasting careers through artist development.
- Haven Houzin House prioritizes song quality over rapid releases.

Theron Thomas and Jeff Gitelman, two highly respected figures in music production and songwriting, have announced the launch of their new record label, Haven Houzin House. This venture is born from a shared vision to address what they perceive as a critical gap in the contemporary music industry: the lack of focus on artist longevity and sustainable careers.
The duo observed that current industry practices often prioritize marketing over the creation of quality songs, leading to fleeting artist success. Haven Houzin House aims to return to an older model of music business, emphasizing comprehensive artist and record development. Their motto, "may the best song win," underscores a commitment to nurturing talent by actively participating in every stage, from writing and recording to marketing.




