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Netflix's New Dating Game: Deception Rules Romance
2 Sep
Summary
- Couples must hide their relationships while exposing others.
- A new social experiment series will air on Netflix.
- British production company Mettlemouse is producing the series.

Netflix is expanding its unscripted programming with a new social experiment series titled "Playing with Matches (w/t)." This upcoming show challenges couples to engage in romantic deception, aiming to discover other pairings while concealing their own relationships. The contestants will live together in a Big Brother-style house, adding a layer of surveillance and strategy to the game.
The series is being produced by Mettlemouse, a British production company founded by Sarah Tyekiff. Tyekiff has a history of producing popular reality shows. This commission represents the largest to date for Mettlemouse, highlighting its growing presence in the unscripted market. The company also produced "The Honesty Box" for Channel 4.
"Playing with Matches" is part of Netflix's ongoing strategy to acquire and produce a diverse range of unscripted content. Other recent greenlights indicate a broad interest in reality television, from dating shows to observational series.