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Netflix Halts Biannual Viewing Reports
19 Jul
Summary
- Netflix is ending its biannual 'What We Watched' reports.
- The last six-month update will cover the first half of 2026.
- Yearly insights will replace the detailed biannual data.
Netflix has announced a significant change to its data transparency efforts, ending its biannual 'What We Watched' reports. These reports, which began in December 2023, provided extensive lists of the most-watched films and shows, aiming to offer deeper audience insights.
The streaming service stated that the final six-month update will cover the first half of 2026. Following this, Netflix will transition to publishing yearly insights. This move alters the previously established cadence of sharing detailed viewing figures with creators and investors every six months.
The decision to cease the biannual reports signifies a shift in the company's approach to sharing viewership data. Industry professionals have relied on this information for understanding audience consumption patterns on the platform.
