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Surprise Hit: Film Defies OTT Release, Thrives
9 Feb
Summary
- Film earned 25.91 crore net in 26 days despite OTT release.
- Budget was 21 crore, yielding a profit of 4.91 crore.
- The movie is still performing well in its fourth weekend.

Sharwanand's romantic comedy, Nari Nari Naduma Murari, has achieved remarkable box office success, garnering 25.91 crore in net collections over 26 days. This is particularly surprising as the film became available on Prime Video in February. Despite its OTT release, the movie continues to attract audiences and is performing well into its fourth weekend.
Produced with a budget of 21 crore, the film has generated a profit of 4.91 crore, achieving a return on investment of 23.3%. Its performance in the fourth weekend alone brought in 43 lakh. While loved by audiences, it has not yet reached the 'hit' verdict, which requires doubling its investment.
Since its arrival on Prime Video on February 4, the film has also accumulated 93 lakh in India through its OTT platform earnings. Projections suggest it will surpass the 1 crore mark on OTT, especially with Valentine's week demand.




