Movistar Plus: Spain's Content King Conquers Global Stage

Movistar Plus has emerged as a dominant force in Spanish content, propelling it onto the global stage over the past two years. The company's original productions have achieved significant international recognition, including top prizes at Series Mania and multiple Oscar nominations. Recently, their productions also secured International Emmy nominations.

Under its new management team, Movistar Plus is actively pursuing younger audiences. A notable success is the debut series from comedian Victoria Martín, which has driven both viewership and new subscriptions, leading to an early renewal for a second season.

Co-production is another key strategy, exemplified by 'Killing a Bear,' a series co-produced with Arte France. This collaboration highlights Movistar Plus's commitment to high production values and fostering relationships with Spanish creative talent, enabling them to realize their artistic visions.

Movistar Plus is set to double its annual output of original Spanish series from eight to 16 titles, recognizing that originals are crucial for attracting and engaging subscribers. To achieve this, the company is focusing on nurturing emerging talent alongside established creatives.

The company's recent Mipcom slate includes crime drama-thrillers like 'The Castle' and 'Killing a Bear,' which, while employing genre for tension, also subvert traditional tropes to explore deeper social themes and conflicts.