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Movistar Plus+ CEO Exits Amidst Industry Concern
24 Apr
Summary
- Daniel Domenjó exits as CEO of Movistar Plus+, replaced by Alfonso Gómez Palacio.
- Movistar Plus+ has seen significant success with acclaimed productions.
- Concerns arise over potential shifts in investment under new leadership.

Daniel Domenjó is stepping down as CEO of Movistar Plus+, Spain's leading pay TV and SVOD operator. He will be succeeded by Alfonso Gómez Palacio, who previously led Telefónica's operations in Latin America, excluding Brazil. This marks the second management change at the company in just over a year.
Domenjó's departure has sparked industry concern, as Movistar Plus+ has been instrumental in Spain's recent surge in international film and television acclaim. The company has backed critically successful productions, including those selected for prestigious festivals like Cannes. Notably, Movistar Plus+ has invested heavily in fostering relationships with Spanish creatives and maintaining high production standards.
Under previous leadership, Movistar Plus+ pursued a strategy of 'event auteur' films and expanded its focus into more mainstream and younger demographics. The company reported a substantial net addition of 278,000 clients in the first half of 2026, reaching a total subscriber base of 3.8 million. The appointment of Gómez Palacio, known for his financial acumen in Latin America, raises questions about whether Movistar Plus+'s investment in ambitious artistic projects might be scaled back.