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Monty Don: BBC Dress Code Reminder Issued
29 May
Summary
- Presenter Monty Don was reminded of BBC guidelines on clothing.
- He wore a jacket from a company he recently promoted.
- BBC rules prohibit presenters promoting brands on air.

Monty Don, the lead presenter of the BBC Two program Gardeners' World, has been reminded of the BBC's editorial guidelines concerning on-air attire. The reminder followed his appearance on the show wearing a jacket from Barbour, a brand for which he recently participated in an advertising campaign. These guidelines clearly state that presenters are prohibited from wearing clothing or endorsing products that they have a promotional agreement with.
This situation echoes a similar event two years prior, when presenter Gary Lineker received a comparable reminder. Lineker had appeared to be wearing items from his own fashion range during BBC coverage of the Euro 2024 tournament. Monty Don has been approached for comment regarding this recent reminder.