MEOVV Ignites Comeback with Unfiltered 'BURNING UP' Single

In October 2025, K-pop girl group MEOVV made a forceful comeback with the release of their new digital single 'BURNING UP'. The track arrives roughly five months after the group's first mini-album 'MY EYES OPEN VVIDE', and is positioned as MEOVV's next statement piece.

According to the members, 'BURNING UP' represents a bolder, more unfiltered chapter for the group. Member Narin characterized the song as "an explosion," describing an all-at-once surge of passion and emotion that sets it apart from MEOVV's earlier releases. The group emphasized a desire to convey their sincerity to fans and the public through this new single.

This creative pivot signals a deliberate shift toward raw intensity and on-stage spontaneity for MEOVV. Fellow member Gawon called 'BURNING UP' "the crystallization of burning energy," noting that the track was encountered after the group's debut, heightening their conviction in its direction. Both Narin and Gawon participated in the lyric writing, extending MEOVV's authorship in core creative choices.

As the single anchors a refreshed era for the group, attention turns to how MEOVV will translate this amplified energy across live appearances and visual storytelling. The team hints at rougher edges and freer expression, moving away from meticulously polished showcases to performances that foreground instinct and heat.