Masego: Sound Conductor for Sonos & Rolling Stone

Masego, an artist whose music aims to uplift and transform, recently collaborated with Sonos and Rolling Stone for the inaugural episode of their "Sound Conductors" series. This project features influential artists leading live orchestras to explore the profound connection between deep listening and emotion. Masego's new single, "Unhinged," a track born from a sunset jam session in North Hollywood, was reimagined with Miami's Nu Deco Ensemble.

Sam Hyken, Artistic Director of Nu Deco Ensemble, detailed their approach to enhancing "Unhinged," adding orchestral elements like a trumpet solo and expanded string writing. This collaboration underscores Sonos' capability to blend diverse musical worlds, creating a rich, dimensional soundscape where every instrument is vividly present. Masego views conducting as a metaphor for guiding potential, translating this into his immersive sonic experiences.

For Masego, music is about feeling and connection, a principle shared by Sonos in its pursuit of creating sound systems that transform spaces. His partnership with Sonos, utilizing their Era 300 speakers and Sub 4, allows him to immerse himself in the emotional nuances of his music. This sonic immersion brings to life the bittersweet memories that inspired "Unhinged," making music a universal language of wonder.