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Manoj Bajpayee Fights AI for His Digital Self
21 Sep
Summary
- Actor Manoj Bajpayee sued over unauthorized use of his image and voice.
- AI tools allegedly used to recreate his voice and personality aspects.
- Delhi High Court is hearing cases related to personality rights protection.

Actor Manoj Bajpayee has approached the Delhi High Court to safeguard his personality rights, citing concerns over the unauthorized use of his image, voice, and identity. The 57-year-old actor expressed distress over his likeness being exploited to endorse products and the misuse of AI to replicate his voice and personal attributes.
During a recent hearing, the court addressed jurisdictional questions, with Bajpayee's counsel arguing for Delhi's jurisdiction due to defendants being based there. The court indicated a potential for swift resolution in uncontested matters, suggesting cases might be delegated to the Registrar. Bajpayee's legal team was instructed to compile previous orders on personality rights cases and analyze how other High Courts have handled similar issues.
The Delhi High Court has a history of granting protection for personality rights to various public figures. Precedents include celebrities like Tabu, cricketers Abhishek Sharma and Yuvraj Singh, and politicians such as Shashi Tharoor. Numerous other prominent individuals from the entertainment and sports industries have also received court orders in their favor regarding their personal rights.