Why are Married At First Sight 2026 contestants angry about Channel Nine's new rules?

Contestants are angry because Channel Nine has delayed their social media access until June and will no longer post on their behalf, which hinders their ability to build influencer careers.

Who is Alissa Fay and how did she benefit from MAFS 2026 rules?

Alissa Fay, a full-time influencer, negotiated her existing sponsored posts into her MAFS contract, allowing her to continue earning during filming while other cast members faced restrictions.

Which Married At First Sight 2026 contestants have achieved significant financial success?

Contestants like Jamie Marinos, Eliot Donovan, and Awhina Rutene have achieved significant earnings through brand deals, appearances, and business ventures following their time on the show.

Home / Arts and Entertainment / MAFS 2026 Cast Fury Over Influencer Clampdown

MAFS 2026 Cast Fury Over Influencer Clampdown

10 Feb

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Summary

Channel Nine delayed social media access for MAFS 2026 cast.
Contestants are losing key influencer opportunities post-show.
Some cast members have successfully negotiated prior influencer deals.

MAFS 2026 Cast Fury Over Influencer Clampdown

Married At First Sight 2026 cast members are expressing anger over new restrictions imposed by Channel Nine concerning their social media presence. Traditionally regaining access in May, contestants will now wait until June, with the added blow that the network will no longer post on their behalf. This change effectively curtails their ability to leverage the show for influencer careers.

For many, the show is a stepping stone to a profitable social media future. The new rules have left them worried about their prospects, especially as lasting relationships are rare. However, Alissa Fay, already a full-time influencer, managed to secure her sponsored posts within her contract, demonstrating strategic negotiation.

Some cast members have attempted to circumvent the rules, with Chris Nield briefly regaining access to post a controversial video before being locked out again. This incident highlights the value cast members place on their online visibility for income.