What is Maddock Films' plan for the next 5 years?

Maddock Films, led by producer Dinesh Vijan, has unveiled a plan to release 7 new horror-comedy films over the next 5 years.

How is Maddock Films leveraging AI to transform filmmaking?

Vijan predicts that rapid advancements in AI, particularly in photorealistic imagery and cost-efficient VFX, will transform production economics within the next 18 to 24 months.

Home / Arts and Entertainment / Maddock Films Unveils 7-Film Horror-Comedy Expansion Plan

Maddock Films Unveils 7-Film Horror-Comedy Expansion Plan

Q: What type of stories does Maddock Films focus on?

Maddock's culturally rooted stories, from comedies to folklore-inspired fantasies, have consistently resonated with audiences, which Vijan credited to the studio's choice of "bold, distinctive narratives" and its focus on drawing from India's cultural depth.

18 Nov

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Summary

Maddock Films to release 7 new horror-comedy films in next 5 years
Focused on building sustainable, franchise-led intellectual properties (IPs)
Leveraging AI advancements to transform production economics

Maddock Films Unveils 7-Film Horror-Comedy Expansion Plan

In November 2025, producer Dinesh Vijan of Maddock Films unveiled an ambitious long-term plan to expand the studio's horror-comedy universe. Maddock announced it will release seven new horror-comedy films over the next five years, reinforcing its commitment to building sustainable, franchise-led intellectual properties (IPs).

Speaking at the event, Vijan explained that audience-friendly universes grow best when carefully paced, with the "sweet spot" being three to four films over a few years. He stressed that Maddock is focused on nurturing franchises that endure rather than chasing short-lived industry trends. Despite some recent big-ticket films underperforming, Maddock's culturally rooted stories have consistently resonated with audiences, which Vijan credited to the studio's choice of "bold, distinctive narratives" and its focus on drawing from India's cultural depth.