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Netflix's #Love: Swiping Right on Rivalry and Romance
17 Sep
Summary
- Two rival dating app founders test love theories on each other.
- The series explores chemistry, compatibility, and modern relationships.
- #Love premieres on Netflix on October 2.

Netflix is set to release its new Tamil series, #Love, on October 2. This modern romance drama, showrun by Soundarya Rajinikanth and directed by Balaji Mohan, delves into the intricacies of relationships in the era of dating apps. The story centers on Tara and Matthew, founders of competing dating applications, who find themselves unexpectedly drawn to each other while navigating their professional rivalry.
Featuring a fresh pairing of Aishwarya Lekshmi and Arjun Das, #Love promises to explore the age-old question of whether chemistry or compatibility ultimately prevails. The series captures the giddy feeling of unexpected romance, set against the backdrop of swiping, matching, and the occasional rivalry inherent in modern dating. The narrative aims to resonate with anyone who has experienced the anxieties and exhilarations of falling for someone.
Written by Nirmal Williams with co-writers Sharada Subramanian and Shweta Chakravarty, and produced by May6 Entertainment Factory, #Love is poised to offer a humorous, warm, and exhilarating look at contemporary love stories. The series will be available exclusively on Netflix, inviting viewers to ponder their own views on what truly makes a connection.