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Ramayan Reimagined for Digital Age
9 Oct
Summary
- A new microdrama platform enters the digital fiction space.
- Flagship series reimagines Ramayan for vertical viewing.
- Series premieres October 18, 2026, on social channels.
The India Today Group has launched Life Tak, a mobile-first platform for premium digital fiction and infotainment. This new venture aims to deliver engaging microdrama content.
The platform's debut features the short-form series Raghupati Raghav Raja Ram (RRRR). This series presents a contemporary, high-intensity adaptation of the Ramayan, specifically designed for digital audiences.
Utilizing advanced AI for visual engineering and script generation, RRRR combines traditional storytelling with cutting-edge production. The series premieres on October 18, 2026, and will be accessible on Instagram, YouTube, Facebook, and the Aaj Tak app.
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