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LG TV New Mode Tailored for Streaming Creators
22 Jul
Summary
- LG introduces Creator Original picture mode for select 2026 TVs.
- This mode gives studios precise control over picture settings.
- The feature launches with Prime Video's Masters of the Universe movie.

LG Electronics is introducing a new 'Creator Original' picture mode for select 2026 TV models, developed in collaboration with Prime Video. This advanced setting provides content studios with granular control over picture parameters, including shadow detail, color balance, and motion handling, surpassing the capabilities of existing modes like Filmmaker Mode.
The Creator Original mode is currently exclusive to LG's 2026 OLED evo W6, G6, and C6 series televisions. These models are positioned in the $2,000 to $5,000 price range and feature advanced technologies like Dolby Vision and 12-bit image processing.
The launch is specifically tied to Prime Video's upcoming Masters of the Universe movie. Users with LG Smart TVs running webOS 23 or later can activate this mode or access related content using a special voice command on the LG Magic Remote.