Who was Piyush Pandey?

Piyush Pandey was a pioneering figure in the Indian advertising industry, known for his creative genius and transformative impact on the field.

How did Amitabh Bachchan and Abhishek Bachchan pay their respects to Piyush Pandey?

Amitabh Bachchan and his son Abhishek Bachchan attended the funeral of Piyush Pandey, held at the Shivaji Park Crematorium in Mumbai.

Home / Arts and Entertainment / Advertising Visionary Piyush Pandey Dies at 70, Mourned by Industry Legends

Advertising Visionary Piyush Pandey Dies at 70, Mourned by Industry Legends

Q: What were some of Piyush Pandey's most iconic advertising campaigns?

Pandey was the mastermind behind memorable campaigns for brands like Asian Paints, Cadbury, and Fevicol, which became etched in the public consciousness.

25 Oct

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Summary

Amitabh Bachchan and son Abhishek attend Piyush Pandey's funeral
Pandey was a pioneering figure who transformed Indian advertising
Tributes pour in from industry leaders like SRK and Anand Mahindra

On October 21st, 2025, the Indian advertising industry lost a pioneering figure with the passing of Piyush Pandey. Pandey, who was 70 years old, died due to pneumonia complications.

The news of his demise was met with an outpouring of grief and tributes from industry luminaries. Megastar Amitabh Bachchan and his son Abhishek Bachchan were present at Pandey's funeral, which was held at the Shivaji Park Crematorium in Mumbai.

Pandey was hailed as a creative genius who left an indelible mark on Indian advertising. He was the mastermind behind iconic campaigns for brands like Asian Paints, Cadbury, and Fevicol, which became etched in the public consciousness. In 2004, he made history as the first Asian to serve as jury president at the prestigious Cannes Lions International Festival of Creativity.

Prominent figures like Shah Rukh Khan and Anand Mahindra paid tribute to Pandey, remembering his "hearty laugh" and "irrepressible zest for life" that complemented his unparalleled talent. Pandey's trailblazing contributions were recognized with prestigious honors like the CLIO Lifetime Achievement Award and the Padma Shri.

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