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LeBron James Fights AI Defamation with Cease-and-Desist
8 Feb
Summary
- LeBron James' team issued a cease-and-desist against AI video firm.
- AI-generated films showed James in disturbing and unrealistic scenarios.
- The AI platform Interlink AI allows creation of lifelike celebrity videos.

LeBron James' legal team has issued a cease-and-desist letter to FlickUp, the company behind the AI video generation application Interlink AI. This action stems from the creation and viral spread of deeply disturbing, AI-generated videos featuring the NBA star and other prominent players. These generated clips depicted scenarios such as LeBron James punching fellow players, appearing pregnant, or engaging in other highly unrealistic and defamatory situations.
Interlink AI, which operates via Discord, enables users to produce incredibly lifelike videos of celebrities without their permission. The platform has become a source of controversy, with some AI-generated content involving NBA figures gaining millions of views across social media. In response to the escalating misuse of his likeness, James's legal representatives intervened, prompting FlickUp to remove realistic public figure models from their application.




