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Billboard Latin's On the Radar: May's Hottest Emerging Artists
27 May
Summary
- Emerging artists are identified through social media and networking.
- Featured artists span genres like música urbana, corridos tumbados, and pop.
- Several artists have upcoming tours and recent releases in 2026.
Billboard Latin and Billboard Español have unveiled their May 2026 'On the Radar' feature, spotlighting emerging artists. These "diamonds in the rough" are newcomers whose music excites editors and is recommended for discovery by readers.
This month's selection includes Puerto Rican artist DIA, known for his trapsoul and reggaetón sound. He gained prominence in 2023 and released his debut album in 2025. El de la Tinta, a sensation with the viral hit 'Holanda,' blends traditional instruments with soulful vocals for his corridos tumbados.
Mexico's Emjay offers a unique 'Heavy Pop' style, inspired by alternative rock, and is embarking on a national tour. The Mexican duo, Rolando and Orlando Zapata, have achieved significant breakthroughs in Regional Mexican music this year with chart-topping singles and a successful U.S. tour.
Also featured is San Diego-born Omar Camacho, blending urban and Regional Mexican sounds, with his debut album set for release on May 28th. Puerto Rican-Cuban artist Quelle Rox, based in New York, is carving a niche with her dreamy Spanglish indie-soul and dream-pop, with a full Spanglish project anticipated soon.
