Home / Arts and Entertainment / Latin Music Soars Past $1 Billion Again in 2025
Latin Music Soars Past $1 Billion Again in 2025
23 Dec, 2025
Summary
- Latin music's market share grew significantly, second only to rock.
- Regional Mexican music saw substantial growth with younger fans.
- Latin music is on track for its third consecutive year over $1 billion.
As 2025 concludes, Latin music is poised to surpass one billion dollars in revenue for the third year running. This significant achievement occurs despite considerable obstacles, including bans on corridos in Mexico and stricter immigration policies in the United States. The genre's market share has seen remarkable growth, making it the second fastest-growing genre after rock.
The mid-year consumption report indicates that Latin music's market share increased by 0.25, a gain that outpaces country and Christian/gospel music. Regional Mexican music has been a key driver of this expansion, resonating with a younger demographic that extends beyond traditional fan bases in the U.S. and Mexico.
This sustained growth firmly establishes Latin music as the fifth most-consumed genre in the U.S. The RIAA reports that Latin music revenue now accounts for 8.8% of total music revenue, a substantial increase from 5.6% just six years prior, underscoring its undeniable impact.
