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Karlovy Vary Fest Red Carpet Invites All Film Lovers
22 Jun
Summary
- The festival's 60th edition embraces a new visual of a red carpet.
- The design aims to include all festival visitors, not just stars.
- Studio Najbrt has collaborated with KVIFF for over 30 years.
The Karlovy Vary International Film Festival (KVIFF) is marking its 60th edition with a fresh visual identity centered on an inviting red carpet. This design, a departure from last year's embrace motif, symbolizes the festival's desire to welcome everyone.
Created by Jonatan Kuna and Studio Najbrt, the red carpet visual aims for broad interpretation while representing the festival. This year's theme intentionally extends the red carpet experience beyond stars and filmmakers to encompass all festival attendees.
Studio Najbrt's enduring partnership with KVIFF spans over three decades. The design team consistently seeks novel themes, drawing inspiration from Karlovy Vary's setting or broader social concepts, ensuring each year's identity remains distinct and engaging.
A warm red was chosen for the carpet to evoke the summer festival atmosphere. The vertical orientation of the red carpet is intended to guide visitors toward the festival experience.
