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KATSEYE's Grammy Nods Spark Debate: K-pop or American Pop?
10 Nov
Summary
- KATSEYE, a multinational girl group, nominated for two Grammys
- Trained under K-pop system but sing exclusively in English and based in LA
- Controversy over whether they should be labeled as K-pop or American pop
In 2025, the multinational girl group KATSEYE, nominated for two Grammy Awards including 'Best New Artist,' has ignited a controversy over their classification. Debuting earlier this year after an intense global audition process, the six-member group was trained under the rigorous K-pop trainee system, yet they sing exclusively in English and operate primarily out of Los Angeles.
The group's diverse members hail from countries like Korea, the U.S., Switzerland, and the Philippines, reflecting a global melting pot with K-pop roots. They rose through a Korean-style training regime, complete with synchronized dance routines, monthly evaluations, and fan-engaged promotional activities resembling typical K-pop practices. However, their English-language hits like "Gabriela" and "Gnarly" have scored high on Billboard charts and earned them prime spots at U.S. festivals.
Within K-pop fan communities, opinions clash regarding KATSEYE's classification. Some view them as a Westernized idol group or even "K-pop cosplay," while others argue that their K-pop-inspired training and style qualify them as a new hybrid genre. Senior idols have also expressed confusion over the group's identity, reflecting the widespread ambiguity surrounding their musical identity.
