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Kardashians Kick Off Christmas Early, Skip Thanksgiving
2 Nov
Summary
- Kardashian-Jenner family launched SKIMS holiday campaign post-Halloween.
- Campaign features a 1970s-inspired vintage photoshoot for the Holiday Shop.
- Kylie Jenner also debuted a winter-themed cosmetic collection on Instagram.
The Kardashian-Jenner family has swiftly transitioned from Halloween festivities to embracing the holiday season with their "SKIMSmas" campaign. Launched just two days after Halloween, the campaign for Kim Kardashian's SKIMS brand features a collective of the famous sisters.
The "SKIMSmas" campaign boasts a 1970s-inspired vintage aesthetic for the 2026 Holiday Shop. Sisters Kim, Khloé, Kourtney, Kylie, and Kendall participated in a photoshoot evoking nostalgic holiday feelings. Khloé's segment highlights a "kid on Christmas" vibe, complete with festive attire and playful interactions.
Adding to the early holiday buzz, Kylie Jenner also promoted a winter-kissed cosmetic collection on Instagram. This collection features reimagined popular formulas in a signature winter pink hue. Her KHY brand further extends the festive offerings with a distinct color palette.
These seasonal campaigns reflect the Kardashian-Jenner family's consistent engagement with stylish, festive promotions. The SKIMS holiday content coincides with new episodes of "The Kardashians" airing on Thursdays on Hulu throughout the fall and into December.
