Who is the new face of Chanel's Bleu De Chanel fragrance?

Jacob Elordi has been announced as the new ambassador for Chanel's Bleu De Chanel fragrance.

What does Bleu De Chanel fragrance symbolize?

Bleu De Chanel symbolizes masculine freedom and self-determination, appealing to men who author their own destiny.

What is the theme of the Bleu De Chanel campaign with Jacob Elordi?

The campaign's theme is cinematic drama, using monochromatic tones and contrasting light and dark to reflect Jacob Elordi's career and the fragrance's sophisticated aesthetic.

Home / Arts and Entertainment / Jacob Elordi: The New Face of Bleu De Chanel

Jacob Elordi: The New Face of Bleu De Chanel

23 Apr

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Summary

Jacob Elordi announced as the new face of Chanel's fragrance.
Bleu De Chanel symbolizes masculine freedom and self-determination.
The campaign draws parallels between Elordi's career and cinematic themes.

Jacob Elordi: The New Face of Bleu De Chanel

Chanel has revealed Jacob Elordi as the new face of its renowned Bleu De Chanel fragrance. The 28-year-old actor, celebrated for his compelling performances, embodies the scent's core message of masculine freedom and self-determination.

This collaboration aligns with Elordi's trajectory as an actor who crafts his own destiny. His notable roles, including in "Euphoria" and "Saltburn," have established him as a significant talent.

Elordi shared his excitement, noting the fragrance's strong ties to cinema and his respect for past collaborators. He previously worked with Chanel in 2024 for the "See You at 5" film promoting Chanel N°5.