Indie Film 'I Swear' Breaks UK Box Office Records, Tackles Tourette's Awareness

In a remarkable turn of events, the independent British film 'I Swear' has emerged as a critical and commercial success in the UK. The biographical comedy drama, which world premiered in Toronto last month, was released in the UK and Ireland on October 10th and has since made waves at the box office.

Upon its debut, 'I Swear' earned an unprecedented 87% 'Excellent' rating from cinema audiences in the UK, the highest for any film since records began. The film, which carries a 100% Fresh rating from critics and a 100% audience score on Rotten Tomatoes, has been playing in the No. 1 spot at the UK/Ireland box office during the midweeks. Through October 23rd, the roughly $5M-budgeted film has grossed £3.34M ($4.46M), putting it on track to recoup its production costs.

Directed by Kirk Jones, 'I Swear' charts the journey of John Davidson, a notable Tourette Syndrome campaigner, from a misunderstood teenager in 1980s Britain to a present-day advocate for the understanding and acceptance of the condition. The film aims to shed light on the realities of Tourette's, which is often misrepresented or mocked in the media.

With a cast led by Robert Aramayo, Maxine Peake, Shirley Henderson and Peter Mullan, 'I Swear' has resonated with audiences in the UK, who are praising the film's balance of humor, emotion and drama. The success of the film is seen as a positive sign for the future of the British film industry, which has faced challenges in the current climate.